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Daily Trends Now


Amazon's Alexa and Echo Devices Were Popular on Christmas

Amazon's Alexa and Echo Devices Were Popular on Christmas

Jeff Bezos proved to be his own best Santa, as Amazon's own gadgets were best-sellers on his online store over the holidays. The Echo Dot, Fire TV Stick, and TP-Link Smart Plug Mini were the most ordered items via voice.

The Echo Dot was the "best-selling product from any manufacturer in any category" on Amazon's website, the company said, bragging that millions were sold.

Amazon's Fire TV Stick was the top-selling line of streaming-media players in the U.S., U.K., Germany, and Japan on the site, with the site selling twice as many Fire TV Sticks this year vs. last year's holiday season.

The e-Commerce giant also labeled 2017 a record holiday shopping season for Amazon Devices.

Amazon kept its numbers fairly general, but the report gives a glimpse into device use and sales, as well as Prime membership.




Alexa customers used their device to turn on their holiday lights more than 1 million times. But Moody's calls that speculation "seriously overstated", "highly improbable" and made "in the absence of any real guidance from the company itself".

The massive influx of Prime memberships (trial and paid combined) during the past week is proof positive that free two-day shipping on millions of qualifying items continues to be a major draw, though far from the only one.

Amazon Echo's popularity on Christmas was corroborated by Apple App Store and Google Play, two virtual stores for the iOS and Android mobile operating systems.

"The more that Amazon cannot just get its Echo devices out there, but get its Alexa technology embedded in a variety of things, including cars, that'll be the long-term win", Mark Mahaney told CNBC's "Squawk Alley" on Tuesday. The last same-day Prime Now order in time for Christmas, which brought toys, art supplies and other gifts, was delivered within 58 minutes, at 11:58 p.m. on Christmas Eve in Baltimore, MD, the company said.

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